Image & Events This group supports all ABRACOM activities by organizing events, selecting locations and carrying out the visual planning for the association's meetings. It is also responsible for creating and producing stationery, and for planning and developing the association image by overseeing both printed and electronic contents.
Institutional Affairs ABRACOM's relationships with other communication entities in the industry, dealings with corporate associations and unions, dialogue with media publications, and the generation of new business opportunities with government agencies are included among the strategic objectives of the Institutional Affairs Group.
Professional Education The group's goal is to organize courses and improvement activities for professionals who work with communication agencies. The group also works with universities to create specific courses to educate new professionals for the industry.
Market & Pricing Discussions about the key subjects in the organizational communication market, ICO (Organizational Communication Indicators) management, and industry standardization are included among the group's primary assignments.
Third Sector Communication Created in March 2003, it is the most recent group that aims to gather elements for reflection about the advisory work provided specifically for organizations in the Third Sector. The group also promotes professional educational activities for this segment and establishes partnerships with social organizations to improve the communication work in a segment with the highest growth rate in Brazil.
WORK GROUPS
Image & Events
